John Ooi, the founder and Technical Director of Materials In Works (MIW), is an industry veteran known for his visionary sustainability approach in label packaging. With a goal to lead the Industrial Symbiosis Program in Southeast Asia, he aims to unite companies from various sectors to enhance resource efficiency, reduce environmental impact, and valorize waste. MIW was founded with a mission to combat global warming and environmental degradation by reintroducing residual paper liners into production as recovered cellulose pulp, offering an innovative solution to the region’s landfill waste challenge.

Under John Ooi’s guidance, MIW has reached significant milestones, such as creating an upcycling solution, establishing collaborations with industry leaders, launching new products, and garnering recognition for sustainable endeavors. Their recent partnership with the PitchIN Crowdfunding platform reflects MIW’s steadfast dedication to sustainability and innovation.

John Ooi’s leadership at MIW continues to drive environmental stewardship and industrial innovation, inspiring other organizations to embrace eco-friendly practices. Looking ahead, MIW aims to expand its influence, lead impactful environmental changes, and set new industry standards. John’s commitment to excellence and sustainable development establishes him as a trailblazer in label packaging and a champion for a greener, more sustainable world.